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Fashion and Style

The Ajrakh Story: From Kutch to Closets Around the World

There’s a reason your feed has been flooded with deep indigo and rust-red prints lately. Ajrakh, one of India’s oldest surviving textile crafts, is having a full-blown red carpet moment. Before we get to the celebrity sightings, a quick note: Ajrakh is technically a hand block-printing and resist-dyeing technique, not an embroidery, though designers are increasingly pairing its geometric prints with sequin work, mirror […]

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