Fresh out the oven advertising grad, Aditya Mhatre is a Copywriter at Aza Fashions. A certified cinephile and an avid entertainment enthusiast all his life, it is natural he is inspired by fashion. Self-professed Alice, he is willing to go down rabbit holes researching about everything and anything to find momentary wonderlands.
Oh February, you’re back again. It’s been a while since the air felt so romantic and even the water tasted, oh-so-sweet! Oh February, the heart flutters at the thought of all the cheesiness and overdose of romance. You may or may not have a SO, but you can share the love with your beloved besties. […]
Rahul Mishra is at his defiant best, showcasing his astute dedication toward art at the Paris Haute Couture Week. His artistic expression has always been backed by ideological nuances and for this year’s edition his ‘Superheroes’ are insects. Amongst the host of models who walked for the designer, Ananya Panday had a resounding debut on […]
In Japanese, certain words carry a deep meaning to them. By and large, they convey feelings and abstract concepts in single words. They can even inspire the way you live your life, case in point: Ikigai, Kintsugi, and Wabi–Sabi. Another word ‘Asuka’, meaning a pleasant fragrance, is often associated with good times to come. Its […]
With a new year, there’s always talks of doing things differently. Making room for changes in our routine by eliminating clutter and the focus shifts to optimization. Naturally, the discussion also includes fashion and our very own wardrobes. Words like overhaul, reduction, makeovers fly all over the place, with the intention of redefining our style. […]
Every season is defined by colors, just as nature intends them to be. Unfurling the briskness of hues for spring, Masumi Mewawalla and Aza bring the second drop of ‘Rang’. A boon for bridal trousseaus, the ascendant designer has managed to capture the spirit of her design and Aza’s identity in the collaborative project. These […]
Honorable brides, brides-to-be, and bridesmaids, this is a PSA for you! With a new year comes new beginnings, and weddings define this proverbial notion better than anything else. In 2023, we saw brides move away from the usual confines of how a traditional bride should be by embracing experimentation to express their individuality. For 2024 […]
For the coming year, we’re making sure to add much-needed tranquility to our daily lives. An overarching air of calm that gets us through life’s tumultuous moments, with the same gentleness of a dove taking its peaceful flight. Quite naturally, our outward appearances must be in line with our virtuous motives, and that might be […]
With a whirlwind, the last year went by with a resounding imprint on culture. Art and fashion were at their very best, showcasing the changing times with a strong outlook that bested the norms and moved forward. While it may seem too difficult to outdo 24’, we’re prepping ourselves for the coming 12 months with […]
Iconic, historic, and ubiquitous wardrobe staple – The T-shirt. The ordinary garment has an extraordinary history behind it, making it a style icon for generations before and after. Starting as an undergarment, shifting to a navy uniform and being slingshot into superstardom status, the T-shirt is a cultural symbol. Hollywood’s unapologetic method man Marlon Brando […]
From celebrating their first Diwali together to twinning at public appearances, the freshly married couple has served looks like no other.
