A woman's best friend, diamonds are pieces that cement essential milestones of our lives besides telling stories of generations past. Capturing the timeless allure of the sparkling baubles is Araiya, an exquisite collection of lab-grown diamonds for the modern generation that cares for their environment. Araiya, a name that translates to ‘divine and beautiful’ in Sanskrit, takes pride in presenting precisely designed pieces that sparkle in every situation. In addition to its newly opened address in New Delhi, Aza Fashion's sustainable diamond jewelry brand now marks its presence in Bandra, Mumbai.
Aza Bandra hosted a gala inaugural at the door of its store on March 25th, 2025. The attendees were welcomed by evening indulgences such as coffee brewing sessions, followed by delicate pampering with a nail salon and foot massage. To add to the extravaganza, the attendees were also the first ones to be part of Jayanti Reddy’s latest collection launch.
Araiya by Aza's New Address in Bandra Houses Exclusive Jewels and Premium Designer Clothing
With redefined bracelets, necklaces, rings, and earrings, Araiya by Aza brings to you artistically crafted jewels for all your special celebrations. The space houses the brand’s exquisite selection of IGI-certified jewellery, followed by ready-to-wear and occasion-wear by India’s top celebrated designers. It does not end there; the space also aims to offer an exorbitant experience for the customers to ‘sample the range and breadth of the selections.
Aza Bandra Welcomes ‘Araiya by Aza’ for Jewellery Enthusiasts
Nestled in the heart of Mumbai, handcrafted lab-grown diamond jewelry brand Araiya by Aza witnesses a grand launch at Aza Bandra after opening as a two-story flagship store in New Delhi. The space, infused with sophisticated decor elements and luxury couture by the top celebrated Indian designers is highly reflective of brand Aza’s love affair with ‘everything luxe and glamorous.’
Attendees of the launch at Bandra were not only transported to a indian jewellery-laden submarine but were also fortunate to be the first ones to witness Jayanti Reddy’s latest collection.
Araiya’s Lab Grown Diamonds Are for the Ethically Conscious Generation
For jewellery enthusiasts keen on exploring sustainable choices, the newly unveiled Araiya by Aza is the place to be. For the brand, technique meets unique design that hopes to empower its wearer. Never compromising their stance on style or sustainability, Araiya’s jewels produce luxurious pieces with minimal disruption to our planet Earth.
Dedicated to the generation that is a tad bit conscious of how their favourite diamond jewellery piece is made, Aza’s exclusive diamond jewellery brand is focused around the young, ethical, and conscious generation that are aware of the cons of mining natural diamonds.
Aza’s new initiative to replace organically mined diamonds with lab-grown pieces also stems from the larger environmental footprint of mining. Araiya’s diamonds are chemically the same as naturally mined gemstones, are ethically available, and can be availed at a much more accessible price range.
