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Celebrity styles Fashion and Style

Vidya Balan’s Red Anarkali Look Celebrates Traditional Indian Craftsmanship

Vidya Balan has long been a loyalist of Indian ethnic wear, and her recent appearance at the trailer launch of Raja Shivaji stayed true to that signature aesthetic. Dolled up in a deep red anarkali by Mrunalini Rao, the actor delivered a look that felt rooted in tradition, elevated with statement detailing, and unapologetically Vidya.  A Royal Red Anarkali That Commands Attention  For the event, Vidya […]

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Celebrity styles Fashion and Style

This Is Your Sign to Finally Invest in a Good Kurta Set for Summers (Sonam Bajwa Said So)

There’s a certain effortlessness to the way Sonam Bajwa wears a kurta. Not the stiff, occasion-only kind, but the sort that makes you believe she just floated in from a garden, golden-hour light and all. The Punjabi superstar has, quietly and consistently, become one of the most reliable style references for anyone who loves Indian wear done right. […]

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Exclusive Collection Fashion and Style What's New

Why are Gen-Z Brides Choosing Fuss-Free Silhouettes for their Wedding?  

The major differentiating factor between Gen-Z’s and their predecessors has to be the sartorial choices. No, the generation’s obsession with slouchy and baggy jeans or oversized tees does not make us say that but their distinct bridal wear choices.    The beginning of 2024 saw superstar Aamir Khan’s daughter Ira Khan tying the knot in […]

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Bestsellers Fashion and Style What's New

Anarkalis: The Mainstay of Our Wardrobe that Never Disappoints 

Over time, anarkalis have stood the test of time as a fail-proof ethnic number. The fit-and-flare dramatic silhouette flatters every body type and serves as an antidote to hot and humid weather. And while the printed numbers are the right pick for everyday wear, the lavishly embroidered ones are a wardrobe perennial for your festive […]

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Designer collections

5 top tier looks from ASAL by Abu Sandeep to add to your trousseau

Abu Jani and Sandeep Khosla have been bringing our couture dreams to life with their elite and exquisite designs. The designer duo has been raising the bar high for traditional looks with a dash of contemporary. From lehengas to sarees to sharara sets, there’s nothing that we don’t love about ASAL by Abu Sandeep. The collection is very different from their previous one […]

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