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Fashion and Style Jewellery

Araiya by Aza: Creating Modern Heirlooms for a New Generation

In a world where fashion moves fast, there is a growing desire for things that last—objects that carry meaning, tell a story, and can be passed down through generations. Historically, fine jewels were often tucked away in heavy vaults, reserved only for grand occasions. Today’s generation, however, views jewellery differently. They demand versatility, sustainability, and personal expression without compromising on brilliance. Enter Araiya […]

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Accessories Jewellery

Know Your Designer-Episode 29: Araiya by Aza

Araiya by Aza reimagines fine jewellery through the lens of modern luxury and conscious design. Centered around lab-grown diamonds, the label brings together brilliance, craftsmanship, and a thoughtful approach to elegance—creating pieces that feel as meaningful as they are beautiful.  Conceptualized by Devangi Nishar Parekh, Araiya by Aza showcases IGI-certified Type II and Type IIa lab-grown diamonds, prized […]

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Fashion and Style

Are Colored Diamonds a Good Investment? 

Think of the last time you saw a diamond. It was likely a brilliant, clear stone, sparkling with white light. Now, imagine that same brilliance soaked in the deep hue of a summer ocean or the soft blush of a rose petal. This is the world of fancy colored diamonds, a sector of the gemstone market that has captivated investors and collectors […]

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