PAPA DON’T PREACH DESIGN AESTHETICS: Fun, bold, fearless and rebellious, that’s how one thinks of fashion label ‘Papa Don’t Preach’. ShubhikaGawda, the design head of Papa Don’t Preach says the brand is for girls and ladies who like to stand different, who do not take life too seriously and have a keen inclination towards living freely. The outfits created under the label is full of life and its design aesthetics too follows the philosophies of Shubhika.ShubhikaDavda, after her graduation in Mass Media went to attend the London College of Fashion and gave wings to her love for textiles and designing. On returning back to India, she launched her label ‘Papa Don’t Preach’ in the year 2010. Shubhika wanted her brand to be different than everything that the masses see everyday on fashion magazines. Papa Don’t Preach collections had to bring in the High street style that was full of vibrant colors and crafty cuts. And so, she made her grand runway show successful with never seen before designs and styles in western wear. Shubhika knew Indian wear was something she had to tap on considering the love for traditional wear amongst Indian buyers and so Papa Don’t Preach forayed into Indian wear and Bridal couture in 2012 making a lasting impression in the fashion industry.
PAPA DON’T PREACH INDIAN WEAR:
Papa Don’t Preach by Shubhika has become one of the most loved brands in recent times. Whether it is the western outfits or traditional Indian outfits, the Papa Don’t Preach collection has been all about bright colors that are fun and vibrant. The Indian wear outfits usually come with a lot of sparkly embellishments in floral motifs. Also, surface applique patterns are popular in her collection. The Papa Don’t Preach collection includes designer lehengas, skirts, kurta sets and saris in rich textiles and embellishments. The combination of fabrics like raw silk, net and georgette adds to the luxury of each of the outfits presented in the collection. The Papa Don’t Preach designer outfits, even when traditional, carry modern silhouettes and cuts like layered anarkalis, embellishedpeplum designer jacket blouses, one shouldered cape tops, mermaid skirts etc that brings in a youthful appeal to anyone who flaunts it. From aqua blues to blush pinks and corals, the colors are bold and poppy to enhance the silhouettes.
PAPA DON’T PREACH OUTFITS WORN BY CELEBRITIES: Papa Don’t Preach is undoubtedly a brand that appeals to the audience across ages. It’s classy yet stands different in its design aesthetics. The styling of each of the outfit is done with much care and effort to make it look unique. Celebrities like Madhuri Dixit, Kajal Aggarwal, Sonakshi Sinha, Sunny Leone, Lauren Gottlieb and Geeta Basra among others have loved wearing Papa don’t Preach Lehengas, Sarees, Skirts and Kurta Sets.
PAPA DON’T PREACH COLLECTION AT LAKME FASHION WEEK: Shubhika’s Papa Don’t Preach was a brand that took everyone by surprise at the Runways shows right from its launch. Ofcourse, the bright poppy colors and modernistic silhouettes merged in traditional clothing was unexpected and fun to watch. At the Lakme Fashion week for the past few years, Shubhika has been showcasing her stunning Papa Don’t Preach collections and everyone including celebrities have loved to wear them.
PAPA DON’T PREACH WEDDING COLLECTION AVAILABLE AT AZA FASHIONS ONLINE: Aza fashions is India’s leading fashion retail brands holing multiple designer outfits. Aza connects with the best of Indian designers to pick up their latest runway collections and showcases them at Aza stores and online boutiques. Aza fashions online is now also at www.azafashions.com and you can shop from the comfort of your home for your favorite designer outfits. Aza fashions is updated round the year on the latest fashion trends showcased at India’s top runway shows like Lakme fashion week, Amazon fashion week, Bangalore fashion week etc.
SHOP FOR BRIDAL DESIGNER DRESSES AT AZA FASHIONS ONLINE: Papa Don’t Preach bridal wear dresses are loved by brides all around the world. Bridal dresses are sent across to various places like London, New York, Australia, Bangalore, Mumbai, Delhi among other places from Aza fashions online at the best price deals. At azafashions.com, shop for Papa Don’t Preach outfits and get a wide range of benefits like secure payments options, best price deals and free shipping along with cash on delivery option for customers based in India. Sign up with us and get our newsletter dropped into your inbox to keep yourself updated with all out super profitable flash sales, festive and seasonal discount offers and events.