What's Next

What's Next? Decoding the future of Indian fashion

Reimagine is What's Next

A New Expression of the Familiar.

September Edition

Nothing to Hide

This season, sheer is anything but predictable. From ethereal layers to confident statements, sheer takes on a distinctly modern mood. →

Luminous Weaves

The new festive wardrobe feels increasingly tactile — tissue silks, woven metallics, Banarasi textures and artisanal surfaces that create impact through craftsmanship rather than embellishment. →

Transformative Teal

Deep, immersive and quietly futuristic, teal brings together the organic and the technological, offering a fresh expression of fashion’s evolving relationship with sustainability and innovation. →

Brocade Reborn

Once reserved for bridalwear and heirloom dressing, brocade is appearing in jackets, coordinates, separates and occasion tailoring. Familiar crafts are being reinterpreted through modern silhouettes. →

Designers in the Spotlight

Aroka

Aroka reimagines modern occasion wear with sculptural drapes and signature ruching. Statement-making yet effortless, each design brings a fresh perspective to modern dressing.

Aseem Kapoor

Reshaping bohemian occasion wear with edgy styles, geometric detailing and intricate embroidery, Aseem Kapoor's designs honour traditional craftsmanship while expressing an unmistakably individual point of view.

Richa Khemka

Sculptural forms, experimental silhouettes and artisanal techniques come together to transform classic dressing into something distinctly modern in Richa Khemka's designs.

Rohit Doshi

Rohit Doshi has championed understated luxury through architectural silhouettes and handwoven textiles. Rooted in craftsmanship, his creations present heritage in a refined, contemporary form.