Sabyasachi – Reigning Designer of India

Sabyasachi Mukherjee is the most sought after designer and comes across as the face of modern Indian fashion industry. He perceived his sartorial knowledge from NIFT (National Institute of Fashion Textile) and soon gained appreciation for his unique style of fashion representation. His outstanding quality of creativity and an unusual perspective lend him the Femina British Council’s award as young designer of India. Sabyasachi’s debutant collection at India Fashion Week 2002 gained him a lot of appraisal and exposed him to the glamour world of Bollywood. His eloquent creative style and flair for the use of textile became the identity of Sabyasachi label and differentiated him from the other fashion week designers.

Sabyasachi’s unique style of presenting the ethnic style in a revamped version gained him popularity and made him the ace designer showcasing in Will’s Lifestyle Fashion Week and Lakme Fashion Week conducted by Fashion Design Council of India (FDCI).

SABYASACHI’S COLLECTION - ETHNIC STRANDS OF FASHION:
Sabyasachi’s roots go deep into the cultural art and traditional yarn’s use, which are inspired from his social surroundings. His flair for the usage of traditional textiles presenting them with a modernistic approach elevates the chic quotient of Sabyasachi’s collection. Other than the attractive implication of fabric, his designs are spruced up with the adornment of intricate embroidered and embellished patterns.  
The Sabyasachi couture collections showcase a beautiful affair of understated designs blended with rich Indian textiles. His designs are self-interpretative and seem to come straight out of a tale. Whether it is a vintage collection or a royal wedding collection, Sabyasachi’s creations come across as an aesthetic interpretations of the rich heritage of Indian art and culture. Providing a wide array of categories from lehengas, kurtas, anarkalis, gowns, sarees, he exhibits a palette of distinctive styles with utmost elegance.

SABYASACHI COUTURE – A DESIGN PLATTER:
Sabyasachi as coveted designer label has successfully made its place in the Indian and international fashion market. The label understands well needs of the modern market and lends them unique alternatives. Marking its prominence in the couture fashion arena, it provides a wide range of category to select from.

SABYASACHI LEHENGAS:
Sabyasachi lehengas are known to have understated color play that is complemented with the delicacy of dainty embroidered work. His lehengas echo a regal elegance and are perfect to dazzle the red carpet aura, which has been proved as the Bollywood celebrities strut adorning his creations at Cannes film festival. The rich finesse and bold shades make Sabyasachi bridal lehengas a dream outfit for the to-be-brides. You can shop his exclusive collections online at the aza website or at the aza stores.

SABYASACHI SAREES:
Sabyasachi sarees have become an epitome of contemporary sari designs. From vintage inspired sarees adorned by Sridevi to the modernistic shimmer sari worn by Deepika Padukone, Sabyasachi’s sari reflect the to-date lady of India. Shop his exclusive collections straight off the runway online at the aza website or at the aza store.

SABYASACHI WEDDING COLLECTION:
Sabyasachi’s bridal collection showcase a rich heritage of detailed embroidery work. His designs put across a subtle language of art graced by the elegance of detailed hand-embroidery. Heavy gotta patti embroidery, zari detailing and block printing are some of the highlights of his ethnic creations that are presented with a modernistic approach.
It is not a surprise to us as we see an extending list of celebrity names to be spotted in Sabyasachi couture, which includes Bollywood divas like Rani Mukherjee, Sridevi, Aishwarya Rai Bachhan and Vidya Balan.  One of his muse and famous actress Rani Mukherjee was observed wearing a beautiful bridal lehenga exclusively designed by Sabyasachi for her wedding day. Also, many other celebs such as Genelia Deshmukh and Bipasha Basu have been made their style statements with Sabyasachi bridal lehengas. Shop his exclusive couture week bridal collection online at the aza website or in the store.